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5 Reasons To Be Careful On LinkedIn

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LinkedIn is a great idea in theory. A virtual place to connect to other professionals. A place where you can see how people connect, and what their professional relationship is. It tells us about your job history, your skills and what your specialties are. It gives us the ability to make recommendations on people – the list goes on….

Be Careful What You Broadcast On LinkedInA recent study actually goes as far to suggest that if you haven’t got a LinkedIn profile, then you’re facing the wrath of recruitment agencies and jeopardizing your chances of landing that all important job.

Reading between the lines, it points out that this is more important in certain roles such as sales/marketing and business development, and I would agree to a certain extent but, of course, the world operated very well pre-social networking, and there were some very effective sales people then too.

What’s the catch I hear you cry? Well, here are my top 5 recommendations for watching your step.

Too Much Information

It’s a fine line between offering too little information and too much. The danger of too much is that you can’t always be all things to all men and it’s unlikely that the online version of your professional self will be prefect for every role that comes up. The beauty of giving a summary is that you are providing just enough information to spark an interest, and gently pushing people to ask for more. This should hopefully provide the platform for going into all the juicy detail, and ideally getting a face-to-face conversation to sell yourself.

Sharing All Your Contacts

LinkedIn also gives people the chance to access your vast array of contacts. This could be your staff, your clients, or your bosses. At the touch of a button, people can potentially steal your business, poach your best staff from under your nose, or even tell your boss what you actually got up to at the weekend.

Of course, LinkedIn is a recruitment agents best friend. It gives them everything that they need to know about your job history, all of the companies you worked for, and when. It tells them your CV in as much detail as you allow it, including your skills, your qualifications and your specialist areas.

Lies, Lies And More Lies

Bending the truth on that all important CV is something that occurs quite often in today’s society. Tailoring your CV for a specific job is also an activity that we do to meet the requirement of a particular role. The problem with LinkedIn is that it represents a single entry point online for all to see and if you forget it’s there, the chances are that you are going to get found out. Just don’t do it!

Suspicious Personal Activity

LinkedIn can also be very dangerous at informing people of suspicious activity on someone’s account. Users that do not think of the consequences can make wholesale changes to their profiles and run the risk of informing everyone that they are updating their CV and potentially looking for a new challenge.

Suspicious Business Activity

This suspicious behavior can be taken one step further to even identify if a company is struggling and potentially facing closure and going into administration. For the smart ones of us, this can lead to endless business opportunities including headhunting, acquisitions and mergers. If I were to exaggerate this further, it could be a way of identifying investment opportunities, similar to insider trading at the very extreme. Perhaps I should invent an algorithm to look at this and sell off to make my millions.

The message here is to keep your profile up to date and be very careful on what you say, how you say it and most importantly of all, when you say it.

Take care !!

About Adrian Britton

Sometimes I will talk about things that are interesting, and sometimes I won’t. Sometimes it will be a bit of a laugh, and sometimes it will just be a downright rant about something going on in the world – I’m often accused at moaning a lot, and I consider myself quite good at it !!



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